Are you tired of going deep into the pages of the search results just to find where your website ranks? As you know, this process doesn’t only take up a lot of time, but it can be very annoying as well. And if you need to keep track of several keywords, then this manual approach will take forever. It’s high time to start using a keyword tracker to make the process more efficient. Here’s some of the features you should definitely look for.
The first thing you need to inspect is the tool’s accuracy algorithm. There’s nothing more frustrating than a tracker that says you’re ranking number 1 for your keyword but after a manual search, you discover that you’re nowhere near the top. This can have a huge impact on your SEO efforts, so be sure to use the free trial period to assess the accuracy of the service.
You should also make sure that the tracker supports various languages. There’s no use to choosing a tracker that only tracks English websites if the keyword you want to monitor is in a different language.
Since mobile searches have increased in market share over the past few years, the tracker must also come with the ability of tracking mobile search results. Ranking number one on mobile can lead to high conversions, so this is surely something you’d want to keep track of.
If you’re trying to rank videos, then you should make sure that the tracker can track positions on YouTube. Going forward, experts estimate that online videos will make up nearly all internet traffic, so you will want to know how well your videos rank for your target keywords.
Of course, you also need to consider how much it will cost you to use a keyword tracker. The good news is that most trackers offer a free trial. Use this to test the service and find out how much it will cost you per month.